Main areas of collaboration
The success of our collaboration stems from the seamless integration of internal and external expertise. From the outset, our partnership with Fyrfeed has been characterized by mutual trust, close coordination, high data transparency, and swift implementation of agreed-upon measures.
Following a thorough analysis of the current state, we eliminated underperforming content and introduced a diverse range of high-quality, persona-based assets to bolster our long-term demand generation strategy. Fyrfeed's accessibility and receptiveness to new ideas have been instrumental in this success. Together, we are gradually expanding our campaigns for a full-funnel approach, driving sustained long-term growth.
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