Raidboxes

Raidboxes delivers expert WordPress hosting for agencies and freelancers, enhancing website performance and freeing up mental bandwidth for their clients.

Industry

Cloud Hosting

Headquarter

Münster, Germany

Company size

50+ FTE

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30% GROWTH IN ORGANIC AND PAID WITH -75% CAC

Executive Summary

Before partnering with YOYABA, Raidboxes had engaged two other agencies, yet their traffic and sign-ups continued to plummet.

Through their collaboration with YOYABA, Raidboxes saw 30% growth in organic and paid segments.

Challenge

Organic – Challenges

After two core algorithm updates, the Raidboxes website lost 25% of its organic traffic within 4-5 months. The challenge was to identify the cause and implement a solution.

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Paid – Challenges

We improved performance primarily by optimizing Google Ads throughout the collaboration period.

We identified the most effective keywords, campaign settings, and types; the Performance Max campaign emerged as the most reliable option for driving sign-ups.

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Main areas of collaboration

We conducted a thorough technical audit and pinpointed the main contributors to the traffic decline: the website's heavy reliance on JavaScript and client-side rendering, its multilingual setup, and poor technical SEO fundamentals, such as over 13,000 404 URLs.

Within the constraints of the existing infrastructure, we resolved these technical issues.

The site's performance improved significantly following improvements to Core Web Vitals and other on-page optimizations

Visibility for the key term "WordPress hosting" climbed from 7th to 3rd in search rankings, yielding a 78% traffic increase over the past six months.

In parallel, we are aiding in the website's redesign, collaborating closely with the development team to ensure the new site is user-friendly and optimized for search engines to maximize its organic potential.

We significantly boosted our North Star metric (signups), achieving 877 conversions in the last six months alone—a 66% increase from the prior period.

30%

growth in organic and paid channels

+66%

Increase in sign-ups

≈4 places

Improve Rankings for the Money Keyword

Results

30% growth in organic and paid channels
CAC reduced from 800 EUR to 200 EUR
Sign-ups increased by 66%
Top key term ranking improved by 4 places

Torben

Simon Meier

Founder

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